INTRODUCING: SMWR.

Carefully crafted pieces designed to make you stand out! 

Our Bold Beginning

Known originally for our elevated lunches and boujee picnics (over at The Somewhere Co.), it was only fitting we made the outfits to match! One day when we were walking down the street, someone stopped us and said we had brought joy to their day and it was at that moment we knew that it was time to bring fashion to life. 

Why We’re Here

At the heart of both The Somewhere Co. and now, SMWR. is our mission to inspire you to Live Boldly. 

 We carefully craft pieces that turn even the most simple moment into a cherished memory. As your companion in every adventure, we invite you to write your story, embrace every moment and turn heads. 

Come live boldly with us because playing it safe never made for a great story. 

What Matters to Us

Capsule Collections
Minimal waste. There’s already too much of that in this world! That means small runs. Keep an eye out for our “no threads left behind” collection.

Comfort & Fit
Sizes ranging from 6-22. You better believe we have thought of every fit, button, zip position, tie position and more. This has been a labour of love to make pieces as comfortable as possible.

Durable Materials & Timeless Staples
Always crafted from durable materials, our timeless staples are built to last and designed to outlive trends.

Versatile Designs in Vibrant Colours
Perfect for any occasion, day or night. And colour, always because colour is our signature.